Jessopp wins “Airwaves Kick Up a Gear Award” for outstanding consistent performance throughout 2008
Martin Jessopp, won the ‘Airwaves® Kick Up A Gear® Award’ for his outstandingly consistent performance throughout the 2008 British Superbike Championship;Jessopp started at the back of the grid in 29th position. He finished 18th in races one and two, accumulating a total of 22 points at the 1.2 mile Brands Hatch Indy circuit to make him winner on the day as well as over the 12 rounds.
The ‘Airwaves® Kick Up A Gear® Award’ is presented to the rider who has gained the most places from their qualifying position at each race over the course of the Bennetts British Superbike Championship season.
Throughout the season each rider received points equal to the number of places gained at the end of each race.
Martin Jessopp accumulated the most points throughout the season, making him the overall ‘Airwaves® Kick Up A Gear® Award’ winner. As reward for his remarkable performance, Jessopp was presented with a cheque for £4,000 from Wrigley’s Airwaves®.
Toby Baker, Wrigley Marketing Director, said: “Wrigley is delighted to continue its support for the Bennetts British Superbike Championship and present the ‘Airwaves® Kick Up A GearTM Award’ for 2008. This has been such an exciting year in the championship, and the exhilarating thrills and spills of the last 12 rounds have provided some top-quality entertainment for fans. The ‘Airwaves® Kick Up A Gear® Award’ has been at the heart of all the action, as riders have pitted themselves against each other in a bid to test their skills and endurance to the limit.
“The award also clearly supports our Airwaves® ‘Kick Up A Gear®’ brand vision which we feel is perfectly suited to the high octane and adrenaline fueled sport of motorcycling.
“Martin Jessopp’s performance throughout the season has been absolutely outstanding and he’s a thoroughly deserving winner of the ‘Airwaves® Kick Up A Gear® Award’.”
